Wednesday, May 23, 2012
Colour scheme Notes
Colours is a secret language that can influence how you feel about a company. Changing your colours for your company can either affect sales or make it more desirable. Marketing colours can play a huge roll in purchasing decisions. First n100 years of modern branding there was no trademarking of colours.
Red - one of the most passionate colours can can represent action, adventure, fire, lust , anger, courage, and rebellion.
Pink - calmness.
Blue - security, trust, productivity, calmness of mind, and can represent weight loss.
Orange - values & discounts
Green - freshness, revitalization, health and wellness, eco-friendliness
Purple - nobility, wealth, luxury
Brown - Earthy, honesty, dependently
Yellow - sunny warmth, cheeriness, fun, optimism
Black - Power, authority,
White - lightness
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